The Creative Sandbox Way™

LCN 128: Jacquie Lloyd Smith Plays with LEGO® for a Living

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Actually, Jacquie Lloyd Smith trains other people to play with LEGO® for a living.

Huh? What does that mean? Have a listen to our conversation and find out!

In short, Jacquie trains people (like me!) to be facilitators of a methodology called LEGO® SERIOUS PLAY® (or LSP for short).

And yes, LSP uses those little plastic bricks that you probably played with as a kid.

I met Jacquie when I took a one-day workshop in LSP at the Creative Problem Solving Institute conference in Buffalo, New York this past June, and I was blown away — both by the LSP methodology, and by Jacquie.

I wanted to learn at her feet, and I wanted to soak up everything I could about LSP.

So I signed up for five days of advanced training in LSP with Jacquie at her headquarters in Whistler, British Columbia, Canada, this October (just a few weeks away now — yay!).

And I invited Jacquie to come talk to me on the podcast! Because LSP is so cool, and I want other people to know about it, and how it’s bringing creativity into places where you don’t think of creativity going.

Like corporate boardrooms, for example. And for community development, to help communities become less xenophobic. To name just a couple of examples.

Jacquie and talked about what LEGO® SERIOUS PLAY® is (in a nutshell, it’s a process that was developed to help people communicate and think better), why it’s different from other creative/arts-based methodologies, and how Jacquie got into it.

We also talked about what it means that LSP is open source.

Some of the specific advantages of LSP include:

1. It lowers the bar for entry to the world of creativity.
2. It allows for rich stories to be told very quickly.
3. It makes collaboration easy, because participants can join their stories together very easily by snapping pieces together.
4. It allows for rapid iteration, because LEGO® contructs and deconstructs quickly, so we can change our mind at any point in the process.

About Jacqueline (Jacquie) Lloyd, MA, MBA, (ATR), (CMC)

Jacquie is an international speaker, trainer, facilitator, and has presented in North, Central, and South America, Europe, and Oceania.

A successful entrepreneur, she started her first business at age nineteen. Today she continues to grow the global brand StrategicPlay®.

With an interesting educational background in the arts, psychology, and innovation, she now focuses her energy on helping others by revolutionizing how they think, to solve messy problems and to improve their business functions.

For years Jacquie worked as a licensed partner with the LEGO® Group in Denmark, where she was trained and then became a trainer for the company in the method LEGO® SERIOUS PLAY®. In 2007, she received the partner business growth award from the LEGO® Group, Play for Business Division. In 2009, Jacquie was appointed to the LEGO® SERIOUS PLAY® training board and is a Master Trainer, trained by the LEGO® Group to deliver facilitator training in LEGO® SERIOUS PLAY®.

In 2010, she joined associates from the EU and Australia and worked to found the leading edge LSP community and network of global facilitators dedicated to the development of and advancement of the use of play and other creative hands-on tools for thinking, problem-solving, and innovation.

Find Jacquie at

Interested in Learning More About LSP?

Check out LSP tools:

Here’s the LEGO® SeriousPlay® Starter Kit 2000414

Here’s a document from StrategicPlay® on why LSP works.

Check out this video case study of the City of Surrey, illustrating how Jacquie’s company uses the power of play to activate thinking to solve messy problems like poverty, align groups, create and measure options, drive actions, and get excellent results.

Something Cool

From Jacquie:
LEGO® SERIOUS PLAY® Methods Diagnostic Cards

SPECIAL BONUS! Jacquie would be happy to give a 15% off discount to anyone who orders using this code: 2017 Melissa Dinwiddie Network. Click this link to go directly to the order sheet.

From Melissa:
Big Little Lies, the award-winning TV series from HBO

Enjoy!

Hear ye, hear ye! This is to serve as official notice that all links to anything for sale, be it books or courses, are likely to be affiliate links. What this means is that if you click through said links and make a purchase, although it won’t affect the price that you pay, a few coins will jangle into my coffers, enabling me to buy a packet of hard gluten-free biscuits to feed myself and my husband for another day, or perhaps a pen with which to create some artwork. Or perhaps they will contribute toward paying a fraction of my web hosting bill, so that this blog and podcast can continue to exist. Thank you kindly for your attention.

Thanks for Listening!

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Now go get creating!

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